McDonald's
In the campaign we tap into that feeling when you get the receipt back and realize you didn't paid enough. Only this time, they price was right...
As customers think they paid too little they start to act suspiciously in and around the McDonald's. Creating funny and dramatic conversations.
Director: Bodhi La Belle (Czar Amsterdam)
Not only in the TVC, customers start to act strangely in the McDonald's. Also in social we see strange behaviour captured by the CCTV, others customers or McDonald's employees. Resulting in short, but funny videos.